Ohalo Rebrands to DataXray, Unifying Its Enterprise File Governance Platform
Ohalo rebrands to DataXray as businesses face growing pressure to understand and govern the information stored across enterprise files. The company announced the name change on October 15, 2026, in London, UK, and Atlanta, GA.
The rebrand brings the company under the same name as its existing DataXray platform, which customers already use. The platform helps organizations identify, classify, and govern information stored in documents, emails, contracts, and other files.
As businesses introduce artificial intelligence into everyday operations, understanding what information AI systems can access becomes increasingly important. DataXray positions its file governance technology as a way to support AI adoption while maintaining existing security and compliance requirements.
Why Ohalo Rebrands to DataXray
Most enterprise information exists in files rather than structured databases. These include documents, PDFs, emails, audio recordings, videos, and contracts. However, organizations often lack a complete understanding of the information contained within those files.
This challenge becomes more significant as businesses use AI to analyze and process enterprise information. According to DataXray, many traditional governance tools rely on file labels rather than examining the actual contents.
The company developed its platform to address this gap. Instead of relying solely on existing classifications, DataXray examines file contents and applies rules defined by each customer.
Since launching in 2019, the platform has scanned billions of files for customers in regulated industries. These include finance, energy, telecommunications, and defense.
DataXray says its technology opens files, examines their contents, and classifies information according to customer-defined requirements. It then sends the results into existing AI, compliance, and security systems.
The company also states that the platform operates within each customer’s environment. Supported deployments range from cloud infrastructure to air-gapped government networks, where systems operate without direct connections to external networks. According to DataXray, customer data remains within its existing environment throughout the process.
DataXray CEO Explains the Company Rebrand
Kyle DuPont, Co-Founder and CEO, said the decision reflects how customers already identify the company’s technology.
“Our customers have always called us DataXray, because that is the name of the product doing the work,” said Kyle DuPont, Co-Founder and CEO. “AI will only be as trustworthy as the files it reads. Our job is to make sure every organization knows exactly what is in those files before it builds on them. Making DataXray our name is a commitment to that mission and to the customers who have trusted us with their most sensitive information.”
The announcement connects the company’s identity with its focus on enterprise file governance. It also highlights the importance of understanding the information that organizations make available to AI systems.
What the DataXray Rebrand Means for Customers
DataXray says the name change will not affect existing customers, partners, or contractual arrangements. The company’s legal entity, corporate structure, leadership, employees, contracts, and support services will remain unchanged.
The company has also updated its online presence. Its previous website, ohalo.co, now redirects visitors to dataxray.io. Meanwhile, existing ohalo.co email addresses will continue operating.
These arrangements allow customers and partners to continue using existing services without changes resulting from the rebrand.
Enterprise File Governance and AI Security
The growing use of AI creates additional challenges for organizations managing large volumes of enterprise information. Businesses need to understand what their files contain before making that information available to AI applications.
File classification can help organizations identify information that requires specific handling or protection. It also supports compliance processes and security decisions involving sensitive enterprise data.
DataXray aims to provide a consistent understanding of file contents across AI, compliance, and security systems. According to the company, this approach allows organizations to apply governance rules to the information itself rather than relying only on file labels.
The platform’s ability to operate within customer-controlled environments is particularly relevant to organizations with strict data-handling requirements. These include government agencies, financial institutions, and critical infrastructure operators.
However, the company’s announcement does not introduce new technical capabilities or independently verified performance findings. Instead, it formalizes the existing platform name as the company’s corporate identity.
Where DataXray Plans to Go Next
Following the rebrand, DataXray has outlined three priorities for its enterprise file governance business.
First, the company wants its platform to become a trusted record of the information contained within enterprise files. This would give AI, compliance, and security systems a common understanding of that information.
Second, DataXray aims to make file governance a foundation for enterprise AI adoption rather than treating it solely as a compliance expense. The company wants organizations to use information stored in documents, contracts, and correspondence while maintaining appropriate governance.
Finally, DataXray plans to continue supporting large, highly regulated, and security-sensitive environments. Its approach focuses on processing information within existing customer infrastructure without requiring organizations to move their data.
These priorities reflect the company’s stated direction following the rebrand rather than newly announced products or independently demonstrated outcomes.
About DataXray
DataXray is an enterprise file governance company. Fortune 500 companies, financial institutions, defense agencies, and critical infrastructure operators rely on it to find, classify, and govern what is inside their files, wherever they live.
For more information, visit www.dataxray.io.